SAFE’s Traffic Safety PSAs Now Playing Across the US
SAFE is excited to announce that we’ve partnered with GSTV to bring excerpts of award-winning student films from the Streets, Art, SAFE Film Competition to gas-pump screens across the United States.
“Your work is compelling and impactful, and introducing this content to drivers when they are just about to get back on the road is the perfect time to remind them about safety precautions.”
The films started airing at GSTV sites today, and the award-winning student films will continue to air until September 15 in honor of National Traffic Awareness Month in August.
“We look forward to showcasing and amplifying the work of these talented young filmmakers through our platform in partnership with Streets Are For Everyone,” said Kristina Lutz, GSTV’s Executive Vice President of Marketing. “Your work is compelling and impactful, and introducing this content to drivers when they are just about to get back on the road is the perfect time to remind them about safety precautions.”
GSTV reaches 115 million unique viewers per month in 49 states — a huge audience for PSA award-winners like Castaic High School (Castaic, CA), who earned top honors, Best PSA Gold, in 2023 for their film Speed Kills, which is among the featured PSAs airing on GSTV.
The other featured films include:
Alcohol Kills Others by Ramona High School (Riverside, CA);
Little Buddy by Bishop Mora Salesian High School (Boyle Heights, LA, CA); and
On the Curb by Claremont High School (Claremont, CA).
The Streets, Art, SAFE Film Competition provides students an opportunity to advocate for street safety through creative, fun, and artistic visual storytelling while also developing film and visual arts expertise. And now, thanks to the partnership with GSTV, millions of people across the United States will have a chance to see these students’ powerful messages.
“Through our film competition, students have gained invaluable lessons about road safety and have taken it upon themselves to educate others about what they’ve learned,” said SAFE Executive Director Damian Kevitt. “As one of last year’s winning students aptly put it, ‘It takes a lot of responsibility to drive, and it’s not a joke; it’s not a game.’ We sincerely appreciate GSTV for broadcasting the important messages from these talented high school students about road safety.”
Next time you fill up, keep an eye out for a student PSA — and take their life-saving messages to heart before heading back onto the road.